Determining the ROI on a newsletter program is not as straightforward as it is for a standard direct mail or direct email campaign. For most direct marketing campaigns, determining the ROI requires ...

Maptive stands as the top-rated online mapping software, delivering blazing speed and rock-solid reliability.

Ryan Eichler holds a B.S.B.A with a concentration in Finance from Boston University. He has held positions in, and has deep experience with, expense auditing, personal finance, real estate, as well as ...

Learn how to calculate and plot mathematical functions using a spreadsheet. This tutorial shows step-by-step how to set up formulas, visualize data, and create clear graphs for math and science ...

Sure, marketers like to hear those familiar three little words: "I love you." But, let's face it, no three words are more beautiful and pulse-racing to hear while on the job than "return on investment ...

J.B. Maverick is an active trader, commodity futures broker, and stock market analyst 17+ years of experience, in addition to 10+ years of experience as a finance writer and book editor. Charlene ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Determining investment returns over time can be challenging and typically involves ...

When Jeannine Urban went in for a checkup in November, she had her doctor's full attention. Instead of typing on her computer keyboard during the exam, Urban's primary care physician at the Penn ...