Augmented reality (AR) uses cutting-edge technology to add artificial, digital qualities to real-life objects. Learn how AR ...

According to MarketsandMarkets™, the Augmented and Virtual Reality Market is estimated to reach USD 138.60 billion by 2032 ...

Because of the Covid-19 pandemic, many consumers see brick-and-mortar retail through a different lens. Augmented reality has quickly become a core element of marketing and retail strategies, as nine ...

Customers are more likely to purchase items after viewing it in AR, Amazon said. — -- Amazon announced this week that its augmented-reality shopping tool -- which allows users to visualize how an ...

@2024 - All Right Reserved.

When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of just how engaging augmented reality experiences could be — and brands took notice. Augmented reality, ...

A profound movement is being orchestrated by the big retailers to deliver AR. From Apple, Google, Microsoft, Alibaba, eBay and Amazon, more and more retail giants are offering new augmented and ...