In marketing and other high-level business decisions, it’s important to be able to generate creative new ideas. Group brainstorming sessions can bring everyone together for a collaborative opportunity ...

Although it is widely practiced, brainstorming is seldom utilized to its full potential. Over the years I have interviewed scientists, inventors, and other creative people from various professions.

One of the downsides of traditional brainstorming sessions is that they favor extroverts. To participate, you need to interject ideas with lots of energy and enthusiasm. Nothing quashes introverts’ ...

Innovation has always been an indispensable driver of progress, reshaping industries and propelling businesses forward. But why do some organizations just do it better than others? Those organizations ...

People who do not work in a “creative shop” (i.e., ad agency, public relations firm, graphic design boutique) sometimes imagine that our days consist of sitting around in comfy chairs drinking strong ...

This is not to say that group brainstorming should disappear altogether. In any case, despite the science behind it, managers ...

Virtually every entrepreneur has experienced that “eureka!” moment or reached for the proverbial napkin to jot down a million dollar idea. But what if you can’t wait around for inspiration to strike?

Artificial intelligence (AI) is transforming the way humans brainstorm and generate ideas by facilitating real-time, collaborative conversations between humans and intelligent systems. This ...

During many brainstorming sessions, there are participants eager to share their unique ideas, but as the discussion unfolds, the louder voices dominate, and their thoughts get lost in the noise. We’ve ...

Members of the Case Western Reserve University community are invited to attend the next meeting of the Department of Population and Quantitative Health Sciences-based Diversity, Equity, and Inclusion ...