FLoC (Federated Learning of Cohorts), Google’s controversial project for replacing cookies for interest-based advertising by instead grouping users into groups of users with comparable interests, is ...

Communicating with expertise and authority is a top priority and there’s no better starting point than outlining your content with a topic taxonomy as a way for creating content that has the best ...

The new Privacy Sandbox proposal determines topics to share with sites and advertisers based on the user’s previous three weeks of browsing history. Google will ...