Knowledge is power. We’ve all heard the saying, but the flip side of so much knowledge is that we are no longer living in the Age of Information but the Age of Information Overload. Today’s typical ...
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[Editor’s Note: This is the second in a series of columns from Weldon Long and Sharon Roberts, who enjoy an open and spirited collaboration. Although they come from different backgrounds, they have ...
Brian leads sales management as Chief Revenue Officer at Boostr, a software company founded by media executives for media companies. With each passing day, the end of the Covid-19 pandemic seems more ...
Economists and business managers are often concerned with sales volume -- the amount of a given product or commodity sold in a certain time period -- and mean price -- or the average price the item ...
Salesforce today announced Einstein Relationship Insights (ERI), an AI-powered research tool that autonomously explores the internet and internal data sources to discover relationships between ...
You don't need to be Warren Buffet to predict that we are in for some rocky economic times. However, while hard times create challenges, they also create opportunities for sales professionals who know ...
The martech explosion continues and as it does it's bringing sales and marketing teams closer. Here's why. For decades, sales and marketing departments have been famously disconnected. Historically, ...
Selling has evolved over time. When I started, it was a transactional discipline. The feature/benefit presentation was the norm, and salespeople were evaluated based on their pipelines of ...
One of the more challenging parts of sales occurs when something goes wrong. It could be your fault, the customer’s fault, or both. Even if you make things right, bad feelings can still permeate the ...
A few different profit measurements are often included in company financial statements, but profit generally means the difference between revenue generated and the costs of business to generate that ...