A written argument is not the same as a verbal argument with a friend – which is often full of passion and you say strongly what you think. When you write to argue, your audience are strangers not ...

Across all industries and applications, effective writing shares key commonalities like clarity and connection. Writers seek to share powerful insights with audiences but can only do so by fully ...

Today we're looking at something that we see every day, we’re looking at advertisements to help us understand persuasive writing. Persuasive writing is when you use your English writing skills to ...

This is the second of a two-part series on what does and doesn’t persuade. The first column identified tactics that don’t work, such as adverbial intensification (e.g., “clearly,” “simply,” “ever”) ...

Individuals thinking about how to become more persuasive at work can use strategies shown to increase the acceptance of new ideas. Many people think logic and data are the top tools to persuade others ...

We are living in a contentious time in history. Fundamental disagreements on critical policy, economic, and political issues make it essential to learn how to compose an effectiveargument and to ...

WASHINGTON - AUGUST 7: (EXCLUSIVE, NO U.S. TABLOID SALES, BEST QUALITY AVAILABLE) U.S. Supreme Court Justice Ruth Bader Ginsburg sits in her chambers at the Supreme Court August 7, 2002 in Washington, ...

Editorial writing is a style that can be hard to explain since it's usually a unique mixture of fact and opinion. Viewing editorial examples is one of the most helpful ways to learn what the style ...

this IS the first in a 10-part series of articles on different types of writing. Writing is a powerful tool. You can use it in many ways. One of these is to persuade somebody to agree with your point ...

As a former editor, Trish Hall has seen a lot of bad submissions to the New York Times Op-Ed page. She's now written the how-to book, "Writing to Persuade: How to Bring People Over to Your Side." Hall ...