Meta has long been at loggerheads with European Union officials over its approach to targeted Facebook and Instagram ads. The company is hoping to placate regulators with some changes to its ad model ...

Meta Platforms, Inc., is a Buy after a 20% pullback: accelerating ad revenue supports AI capex, with FCF upside as spending ...

A human rights campaigner, Tanya O’Carroll, has succeeded in forcing social media giant Meta not to use her data for targeted advertising. The agreement is contained in a settlement to an individual ...

Meta has introduced new attribution settings in its Ads platform, allowing advertisers to distinguish between all conversions and first-time conversions. How it works. Advertisers can now choose ...

Meta Ad Free Subscription: Many people are bothered by the ads that appear on Facebook and Instagram while using the platform. If you too face this problem, Meta has found a way to alleviate it. The ...

Editor's take: Meta's latest encounter with legal scrutiny highlights ongoing tensions around advertising metrics and privacy in the digital ecosystem. As scrutiny grows, advertisers and industry ...

Advertisers report that costs per impressions on the automated ad platform Advantage Plus have skyrocketed and performance has dropped. Advertisers report that costs per impressions on the automated ...

Meta Platforms is downgraded to 'Hold' due to aggressive, speculative AI spending plans and unclear monetization. META's 2026 capex is set to rival Google, yet it lacks a proven business case or ...