In yet another attempt to promote handloom fabrics, Union textile secretary Zohra Chatterjee on Wednesday named Bollywood actress Priyanka Chopra as its brand ambassador. "It is a wise decision to ...

Explore the SISIR SARAS Handloom Hub Odisha, where artisans showcase unique handloom fabrics from across India.

Coimbatore: Looks like more and more youngsters are warming up to handloom fabrics, which they say are comfortable as well as fashionable. J Sandhiya, a 20-year-old costume designing student from the ...

Next to agriculture, handloom sector is the greatest revenue earner for the country. Having a rich tradition of excellent crafts-manship since time immemorial, it reflects India's vibrant culture. It ...

The University Grants Commission (UGC) has once again urged universities to opt for ceremonial robes crafted from handloom fabrics during special events like convocations. The UGC had previously made ...

New Delhi: The University Grants Commission (UGC) has asked universities to consider using handloom fabric for ceremonial dresses prescribed for occasions like convocations. The directive has been ...

Every handmade fabric crafted by a weaver or artisan reflects their hard work and dedication. These fabrics have a distinct feel and charm compared to those made by machines. This might be why many ...

A research team from the University of Delaware and the Indian Institute of Management took a deeper look into the newly emerging domain of “forward-looking” business strategies and found that firms ...

The handloom industry in the Rangamati Hill District is a welcome employment opportunity for unemployed young females and underprivileged women, particularly the indigenous womenfolk. While, handloom ...

New Delhi: Veteran fashion designer Ritu Kumar, who works with local weavers and artisans across the country regularly, says that by using handloom fabrics unconventionally, people in the design ...