Fender teams up with mega-star Li Ronghao – marking its first-ever signature model for a guitarist from mainland China

Speaking about this breakthrough release, incoming Fender CEO and current President of Fender APAC, Edward ‘Bud’ Cole, says, ...
Yahoo

Fender is changing the way it approaches signature guitars – and it’s starting with a Japanese pop-rock band named after the Red Hot Chili Peppers

In 1988, Fender launched its first-ever signature models for guitar heroes Yngwie Malmsteen and Eric Clapton. A lot has changed in the almost four decades since, including guitar gear tastes, retail ...
NME

Fender announces new Joe Strummer signature guitar models

Fender has announced two new signature guitar models for The Clash frontman Joe Strummer: the Joe Strummer Campfire and the Joe Strummer Esquire, both available today (March 30). Fender’s new models ...
The Mercury

Nile Rodgers’ legendary Fender Stratocaster receives signature model

There are not many guitars that are said to be worth $2 billion, but one with an audacious title — the Hitmaker — is just that. Calling your guitar the Hitmaker is certainly a bold claim, but it is ...
American Songwriter

Australian Songwriter and Guitar Phenom Tash Sultana Reveals New Fender Signature Stratocaster

Australian singer/songwriter guitarist Tash Sultana officially launches their first Fender Signature Stratocaster today. The sharp-looking guitar takes elements of the American Professional series, ...
Couriermail

Nile Rodgers’ legendary Fender Stratocaster receives signature model

Calling your guitar the Hitmaker is certainly a bold claim, but it is not without substantial evidence to back it up. The 69-year-old New Yorker’s white 1960 Stratocaster is, without exaggeration, one ...