While it may seem somewhat counterintuitive, when selecting a trademark, choose one that is protectable and sets you apart from your competition. While it may seem somewhat counterintuitive, when ...
A “trademark” is any word, phrase, logo or design that identifies the source of goods or services. Trademarks are used to distinguish one’s products and services from those of another. The strength of ...
Companies put a considerable amount of stock in their brands and, by extension, the trademarks that protect them. But what are those brands actually worth, and how can companies successfully register ...