Email marketing technology has expanded significantly over the past few years. Between enhanced marketing automation and segmentation functionalities, there are plenty of ways to ramp up email ...

Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

They also have B2B-specific training and a personal account feature to save your favorite stuff. Improve your writing for ...

The following excerpt is from Susan Gunelius’ book Ultimate Guide to Email Marketing for Business. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound Before you write an email message, you ...

The problem? We get so many emails, the vast majority aren’t opened or read. Statista reports that in 2021, 320 billion emails were sent and received worldwide. We only opened around 18 percent of ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...

A blank email canvas can be an exciting project, but also potentially an intimidating place to start. Your resources to conceptualize, strategize, write, design and deliver your campaigns can greatly ...

Myra Deshmukh worked at Amazon for over a decade and taught a business writing course to other employees. She shares seven tips for improving email communication, including being concise and avoiding ...