What makes you pick up a book you’ve never heard of? Is it the title, the author’s name, or the promise of an intriguing story? More often than not, it’s the cover—a single image that has the power to ...

Discover how Marvel and DC artist Ivan Shavrin brings the energy of his initial sketch to his final cover art.

Opinions expressed by Entrepreneur contributors are their own. Cover design personalization may be the next frontier as books evolve across digital, print and audio. If you want to write a book, you ...