All told, it's pretty clear to Target that a big shift is happening in the context of consumer spending. The fact that Target ...

Consumer behaviour should always be what leads your decisions. If e-commerce shoppers are showing a preference it's time to ...

Consumer behavior shows renewed caution after brief stability. Spending patterns are tightening again. These indicators ...

Consumer behaviour refers to how individuals, groups, and organizations select, buy, consume, and dispose of products, services, time, and ideas, to satisfy their needs and desires. This behaviour is ...

2025 brought a new level of intensity to customer experience (CX) and consumer behaviour. In 2025 AI went mainstream, but ...

Last year, AI clearly moved from novelty to expectation. Hyper-personalisation ceased to be optional and became a competitive baseline, brands that failed here struggled to retain relevance. Studies ...

By turning everyday actions into rewarding experiences, brands shape how consumers engage, spend, and choose platforms.

Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...

Ramadan is a month that changes many aspects of daily life, including the way people interact with technology. Consumption patterns shift, shopping habits change, and the use of digital apps increases ...

Consumer behaviour encompasses the complex processes by which individuals select, purchase, use, and dispose of goods and services. This field integrates insights from psychology, economics, sociology ...