Conversion rate is one of the most common metrics used by marketers, sales folks, and business professionals. It is discussed often and taken on the surface as an important metric or key performance ...

Conversion rate is the average number of conversions per user, calculated by dividing the total number of conversions by the total number of users. It goes by two acronyms: CVR (the paid search ...

The concept of “conversion” is one that online merchants live and die by. An online store’s conversion rate, which is the percentage of site visitors who make a purchase, is the figure that determines ...