Dave Foster is CEO of AvreaFoster, a brand and marketing agency that helps B2B companies use the power of their brand to grow business. Businesses should be as invested in their brand health as all of ...

A step-by-step guide to protecting your brand’s name, logo, assets and reputation before legal trouble finds you. A brand isn’t just a logo, a name, or a clever tagline. It’s a promise, a perception, ...

Mighty, a brand-led marketing agency based in Cheltenham, has published a new set of guidelines designed to help businesses put their brand back on the map.